Corporate Identity by Dongdao Design Team

Dongdao Design Team Discloses The Huatu Corporate Identity

Dongdao Design Team , the creative mind behind the awarded work Huatu by Dongdao Design Team explicates, The striking simplicity of the logo mark makes it easy to remember. The two letters ‘Hua’ and ‘Tu’ overlap, highlighting their common denominator, the letter ‘u’. Amplifying this letter ‘u’ interestingly resembles a book (the essence of the business). To further stress the attributes of the industry, the designer applied the shape of a Chinese thread-bound book in the visual application, reflecting a strong sense of Chinese culture and form. Overall, this training brand adopted a visual system which both brings new energy and expression, but also provides a sense of authority. .

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